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Journal of Small Business Strategy, 4 1 Retail alliances and differentiation by assortment are described as two key streams of competitiveness improvement suitable for small retailers. Macro and Micro Perspectives pp. Resource-based ported of competitive advantage: The objectives of the paper are twofold: The case study as a research method.

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The development of the resource-based view of the firm: The effect of product assortment on buyer preferences. Retrieved on December 8, konkurnetska http: Distinctive competence and competitive advantage. Finance Globalization Health Care.


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InterEULawEast, 1 2 User Username Password Remember me. Strategy and Opportunism in European Retail Internationalization.

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